Client

Project

• Chicago Sun-Times
• Chevy
• Eastman Kodak
• Vancouver Whitecaps
• Old Dutch
• Abbott Staffing
• NFRA
• Del Monte
• Esso
• Chevy
• GE
• Subway
• John Deere
• Sony

• Scratch2Win
• Crack the Code
• Captains Wheel Game
• World Soccer Challenge
• Get Closer to the Action
• California Dreaming
• Summer Favourites
• Vacation for Life
• Work Alert
• Accessorize Your HHR
• Switch & Win
• Way to Dough
• Major Challenge
• Casino Royale

Details

CRACK THE CODE -
Chevy Cobalt

Chevy Local Marketing Group of New York, NY introduced the Chevy Cobalt to a targeted audience in the tri-State area (NY, NJ and Connecticut) via direct mail.

Recipients of the direct mail piece were enticed to go online and enter a code for the chance to win a Cobalt SS Supercharged Coupe instantly. At a minimum, all entrants were placed in a sweepstakes draw for a Cobalt Sedan. A vault mechanism was used to enter the code and valuable database information was collected.